TRADE MARKETING&COMMUNICATION

Ariston Group is a global leader in sustainable thermal comfort that offers a unique, extensive range of solutions for climate comfort, water heating and air handling, as well as components and burners. Listed on Euronext Milan since November 2021, in 2024 the group reported over 2.6-billion-euro revenues, with over 10,000 employees, direct presence in 40 countries in 5 continents, 28 production sites and 28 research and development centers. The group demonstrates its commitment to sustainability through the development of renewable and high efficiency solutions, such as heat pumps, water heating heat pumps, hybrids, domestic ventilation, air handling and solar thermal systems. The group also stands out for its continuous investment in technological innovation, digitalization, and advanced connectivity solutions. The group operates under global strategic brands Ariston, Elco and Wolf, and brands such as Calorex, NTI, HTP, Atag, Brink, Chromagen, Racold, as well as Thermowatt and Ecoflam in the components and burners business.
 

The Marketing Trade & Communication Senior Specialist actively contributes to the development and definition of the Marketing Plan in collaboration with the Marketing & Product Manager for Spain, ensuring its effective execution across projects, channels, and trade environments. This role collaborates in the planning, coordination, and leadership of marketing projects, as well as in guaranteeing the execution of the annual marketing and trade communication plans at point of sale, fully aligned with the company’s strategic objectives and top management guidelines.

Main tasks

• Collaborate in the definition, development and execution of the Marketing Plan, translating strategic objectives into integrated trade, communication and project action plans across channels. 
• Lead and coordinate end to end marketing projects, ensuring alignment with brand strategy, quality standards, timelines, budgets, KPIs and ROI. 
• Plan and execute trade marketing and POS initiatives across PRO, DIY and Ecommerce channels, ensuring brand consistency, visibility excellence and effective local activation.Manage Promotion plan and its execution, validation and reporting
• Manage Promotion plan and its execution, validation and reporting
• Manage product launches, promotions, customer initiatives and events, including training and communication for wholesalers, distributors, installers, B2B partners, trade associations and purchasing groups.
• Drive cross channel, cross area and internal communication initiatives, including customer satisfaction, community development and institutional relations projects.
• Coordinate closely with internal stakeholders (sales, product, digital, trade, communication, legal) and external partners (agencies, suppliers, freelancers, customers) to ensure efficient execution.
• Manage project budgets and purchasing processes, including cost estimations, contracts and approvals, while monitoring performance, risks, opportunities and market competition in trade.

Our ideal candidate has:

• Strategic and business oriented mindset, with the ability to translate objectives into impactful marketing, trade and communication initiatives. 
• Proven cross functional leadership skills, able to influence and coordinate multiple stakeholders without direct hierarchical responsibility.
• Solid expertise across different marketing disciplines (trade marketing, digital, communication, loyalty), within B2B and B2C environments, adapting approaches to different contexts.
• Strong background in B2C communication and brand management, ensuring consistency, relevance and impact across channels.
• Excellent project management capabilities, managing complex, multi stakeholder initiatives end to end.
• Sound budget management experience, with focus on efficiency, control and results.
• Outstanding communication, coordination and organizational skills, combining attention to detail with a clear big picture vision.
• Proactive and autonomous professional, highly capable of prioritizing and meeting deadlines in dynamic environments.
• Team player, comfortable working collaboratively as well as independently.
• Strong personal competencies including accountability, forward thinking, customer focus, problem solving, goal orientation and integrity.
• Fluency in Spanish and English.
• Very good PC skills (MS Word, Excel and PowerPoint).

Location:Barcelona or Madrid 

We are committed to the principle of equal employment opportunity for all people, by offering a work environment accessible, welcoming and inclusive in compliance with legal obligations.